GCD for BURGER KING @BarkleyOKRP

Over the past decade, Burger King lost its way, and with it, a third of its customers, creating a crisis no ad campaign could fix. So they got to work — improving the food, the experience, and ultimately firing the King to crown you.

THERE’S
A NEW KING,
AND IT’S YOU.

We fired the king to crown you.

We improved the Whopper for the first time in a decade thanks to guest feedback.

We redefined the role of our managers to better serve our guests.

We gave guests Burger King’s president's number and took their complaints straight to the top.

Call tom
(305) 874-0520

The bite

In fast food, the bite shot is everything. One weak one from a CEO—and five seconds of b-roll started a bite war (case study coming soon...)

grogu’s
hungry

Grogu’s always stealing snacks with the Force. So to launch the Burger King x The Mandalorian menu, we just put the food near him.

THE LITTLEST
BAILOUT

When giants like the Lakers and Guns N’ Roses took small business loans, we stood up for the little guys: kids with lemonade stands.

When tariffs sent prices to the stratosphere,
Metro helped everyone by bringing theirs down.

BALLOONING PRICES

Exposing toxic mobile carriers’ broken promises and 🚩🚩’s with help from messy relationship experts: reality dating show stars.

NADA
YADA ISLAND

MISIón
de
bla bla bla

Luis Guzmán goes on a mission to fight his evil mobile carrier and break his yada yada contract.

SB LIV’s top Spanish Spot on YouTube AdBlitz.

Honest
influencers

Metro is a carrier with no BS. So, we paid influencers to stop BS’ing people.

I
Am hunger
in america

Before AI became a meme machine, we used it to show the true face of hunger in America.

reply
TO HATE

A tool to reply to online hate with clarity and purpose via texts, DM’s, and comments.

sky high
retirement

When Candace Parker retired, we didn’t hang her jersey in the rafters. We hung it in the sky.

Block the
negativity

Using AI to block all the hate Chicago Sky’s players were seeing on their feeds.

WE GO
SKY HIGH

In Chicago, the sky isn’t the limit.
It’s our baseline.